Posted: June 25th, 2010 | Author: Nikki | Filed under: experts | Tags: co-creatie, co-creation, co-creation experts, expert, experts, open innovatie, open innovation, sustainability | No Comments »
What makes a good co-creation expert? Let’s start with: when can you be called an expert? When you have a degree in a certain subject? Or when you devoted your whole life to another subject?
The Cambridge dictionary states it as follows:
expert noun /ˈek.spɜːt//-spɝːt/ [C]
a person with a high level of knowledge or skill; a specialist
And what about a co-creation expert? Being the Head of Experts at Fronteer Strategy, I like to add something to the above. Yes, a co-creation expert is someone with a high level of knowledge or a certain skill, but it also is someone who is creative, who likes to work with other people and share ideas. Someone who is passionate about his or her occupation, line of business, or just a certain topic in general. Or someone that can shine a different light on a certain subject. First and foremost, a co-creation expert likes to inspire and be inspired. And the expert is very good at what he does, and has a proven track record. Read the rest of this entry »
Posted: June 22nd, 2010 | Author: martijn | Filed under: Rooftop Garden, co-creation, public speaking | Tags: co-creatie, co-creation, cocreatie, cocreation, Rooftop, Rooftop Garden, sustainability | No Comments »
Last month I had the great pleasure of presenting our vision on sustainability & co-creation at an event organised by Brand New Design – one of the leading packaging design agencies in The Netherlands. Brand New had gathered 101 inspiring examples of sustainable packaging from around the world. The 101 examples will travel Europe the coming months and hopefully will be available in a book later this year. Adformatie also covered the event (in Dutch). Here is the PDF.
We believe that the sustainability challenge is too big and too complex for anyone to tackle alone. There is no right or wrong, there are merely data points, opinions, visions and personal experiences. What is important then for any company or brand is to work together with experts, partners, suppliers and customers to find out how sustainability relates to their brand promise and business models.
The presentation that I gave is available on SlideShare. In it we make a case for co-creation being a method to create sustainable strategies. Our Rooftop Garden sustainable co-creation tool would be an example of that. Enjoy our presentation and please give us your feedback.
And for those of you who want instant satisfaction: read the rest of this entry for the 10 Green Rules
Read the rest of this entry »
Posted: February 3rd, 2010 | Author: Nicole | Filed under: Rooftop, co-creation, innovation, sustainability | Tags: co-creation, Rooftop, sustainability | No Comments »
“Organisations call out for more open innovation to stimulate sustainability” was one of the messages during the World Economic Forum in Switzerland last week. Well, we couldn’t agree more.
During the forum, 10 leading companies among which Nike, Creative Commons and Best Buy announced the launch of Green XChange, a new collaborative project that can change the rules of the game. It’s a platform allowing companies to share their knowledge (IP), co-create and accelerate the development of innovative solutions for sustainability issues.
As we also believe in accelerating the innovation process through co-creation and believe in the value of co-creation for sustainable innovation, Fronteer Strategy and Green Inc have combined strengths and developed Rooftop Garden. Read the rest of this entry »
Posted: November 22nd, 2009 | Author: Nicole | Filed under: Event, Rooftop, co-creation | Tags: co-creatie, innovation, inspiration, Rooftop, sustainability | No Comments »
Last week I visited the ‘Nationaal Sutainability Congres’ in The Hague. The largest sustainability event in our country where around 700 people came together to discuss, to learn and to inspire. A bit more of the first than the latter perhaps, but it’s very comforting to be in a room full of people working (and talking) on sustainable change!
Two main conclusions stayed with me after the conference.
The first was stated quite clear and shared by all people present: It’s time to stop talking and start doing. Which is kind of a dual message in a room full of people talking about the topic. But still.. Read the rest of this entry »
Posted: August 31st, 2009 | Author: J A M E S | Filed under: AIFW, Amsterdam, City Branding, brand development, co-creation, innovation | Tags: almere, denim, House of Denim, sustainability | 1 Comment »
Love for Denim. And…Almere ?
One of our current projects combines just about all my professional fields of interest, as well as one of my strongest personal passions. I’m as surprised as anyone to find two of its main components to be ‘the City of Almere’ (a relatively new town to the right of Amsterdam) and ‘sustainability’.
Due to my former role as program director of Amsterdam International Fashion Week, i’m regularly asked to take part in discussions on economic & regional policy, especially relating to the development of creative industries and fashion business. During one of such discussions with the ambitious Economic Affairs team from the City of Almere, we got talking about one of my favourite topics : Jeans. Read the rest of this entry »
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