Hey! We got Twittered – or… The future of financial services

Posted: March 23rd, 2009 | Author: | Filed under: co-creation, Rooftop | Tags: | No Comments »

twitteredWe have started an ambitious co-creation project for one of the largest financial services in The Netherlands. Since financial products are becoming a commodity, and white label products are starting to appear, large companies have to re-evaluate why they exist.

Our client is looking at it roots and what it can do for entrepreneurs. Where is the added value? One of the participants in a recent session was inspired by our clients challenge. See his tweet on the left. A start of something great?

I love it when a plan does not fall apart straight from the start…



Leave a Reply