Applause to Delft University for practicing what we preach!

That co-creation is hot right now, we already know. And that many companies are looking for ways to implement it… also no hot news. But sitting still will not lead you in any new direction either. Some advice? Just do it! It doesn’t have to be hard or complicated. Invite some people who know more or different things than you do and voilà: fresh input!

A good example was presented to me yesterday, when we were invited at Read the rest of this entry »