Posted: April 18th, 2011 | Author: martijn | Filed under: Design, inspiration, Milan | No Comments »
I visited the Salone last week and I came back full of inspiration. The amount of ideas and designs was overwhelming. The combination of stumbling upon great stuff and following other people’s leads was great. Add to that a few parties and delightful trattorias, and you have a hell of a mix. So what did I take away? That I have to come back. With a plan.
Next year we would hope to set up a temporary Fronteer office in Milan during Salone. Why? To inspire clients, have them meet new people, let them find great stuff, set up some well organised co-creation events, and have fun whilst doing it. Why not? Great strategies come from being inspired.
For now, here are some photos of Salone 2011. By no means a selection of highlights. Well, a few of them are, actually.

Studio Drift at Ventura Lambrate – my personal favourite Read the rest of this entry »
Posted: October 22nd, 2010 | Author: Nicole | Filed under: co-creation, Event, innovation, inspiration, Rooftop Garden, sustainability | No Comments »
Last week I was invited to give a presentation and workshop on sustainability & co-creation at a NIMA expert class. After having done several projects on sustainable innovation involving our Rooftop Garden tool, I was very happy to do so. But besides the fact that it’s great to share some of your own experience, I always enjoy listening to other people’s stories as well…
The day started of by asking attendees what were there most urgent questions or issues. And even though the group was very diverse, most of the questions came down to the following 3 topics:
1. There’s a tension between short term actions and a long term vision; where to start?
2. A mismatch exists between priorities of different departments; how to gain internal commitment and (top management) support?
3. When does going green become greenwashing: what do I, or do I not communicate?
Read the rest of this entry »
Posted: September 24th, 2010 | Author: Ingeborg | Filed under: Amsterdam, co-creation, Creative space, inspiration, inspiring, NDSM-wharf | Tags: Amsterdam, co-creation, Creative space, inspiratie, inspiration, NDSM-wharf | No Comments »
Soon Fronteer Strategy will cross the water and move to the NDSM-wharf. We are getting a brand new office with a great space for our co-creation sessions, a historic hangar… The original frame of the building is still in tact as well as a lot of authentic details in the interior. The whole office will be of high quality and a great place to get inspired!
Formerly the NDSM-wharf was a shipyard and is located on ‘t IJ in Amsterdam-Noord. Read the rest of this entry »
Posted: July 29th, 2010 | Author: Steven | Filed under: co-creation, inspiration, inspiring | Tags: co-creation, Commercial, movie, Shangri-La | No Comments »
Successful co-creation doesn’t come cheap. It requieres a number of steps to deserve the trust, energy and ideas of a group or a person. One of the most important steps is to embrace a group of strangers as if you have known them for years and show that you trust them completely. For a while now, I have been looking for a visual or movie that depicts this step and I have found it. Read the rest of this entry »
Posted: July 13th, 2010 | Author: Steven | Filed under: business modeling, co-creation, inspiration, open innovation, sustainability | Tags: Amsterdam, business model, Business Model Generation, business model innovation, canvas, Fronteer Strategy, osterwalder | 2 Comments »
Defining and choosing the right business model is one of the main problems when starting a new business or launching a new product / service. But also a change in market circumstances can force you to reconsider your current business model. Fronteer Strategy identified this need amongst many of our close contacts and decided to act upon this increasing need.
On Tuesday July 6th, a diverse audience of entrepreneurs, consultants and investors assembled in Amsterdam for an inspirational workshop for the Business Model Generation facilitated by Fronteer Strategy. Read the rest of this entry »
Posted: September 23rd, 2009 | Author: martijn | Filed under: co-creation, Copenhagen, Event, inspiration, public speaking, Uncategorized | Tags: co-creatie, co-creation, co-creation event, Copenhagen, public speaking | No Comments »
I have seldomly experienced such a rich event as the Copenhagen Co-creation summit a few weeks ago. The level of discussions and participants was fantastic. I needed weeks to digest all the information. I am back now. What was going on? The Danish Design Association had decided to take a bold step. Why not writing a Co-creation manifesto rather than beating around the bush all the time? Let’s nail it! But we didn’t. Of course not. When you have 30 people co-creating, the answer never comes immediately. It will take some time. Some more thinking. But: I was very happy with the definition my group came up with after the sessions:
- Co-creation unlocks collectivy creativity of people to create deeply relevant solutions -
It might sounds a bit dreamy, but so then the event was. We dreamt about a future world where co-creation would tap into the unlimited resource of collective global brainpower. New solutions would create far better worlds and would end the one-way consumption currently going on.
My conclusion after the event was: yes, co-creation is very difficult – and especially because of how organisations are structured right now – but it is a movement that cannot be stopped. There is no way back. We are all opening up and will refuse to close again.
Read the Manifesto and watch the great video.
Posted: July 16th, 2009 | Author: martijn | Filed under: co-creation, inspiration, open innovation | Tags: co-creatie, co-creation, open innovatie, open innovation, P&G, video | No Comments »
If there is one company that leads the way in Open Innovation and co-creation it is P&G. It’s former CEO calls himself the Chief Innovation Officer, inspires its employees, sits in innovation reviews and even wrote a book about it. P&G tells people that many products have been ‘proudly developed elsewhere’ and sets its target to 50% for innovations coming from outside the P&G business units. Connect & Develop is their program and it has been running since 2002. I find this pretty OK.
Much has been written and said about P&G, but hearing it from the horse’s mouth is powerful. Watch the interview with Lafley here or read my exerpt below. Or do both. Read the rest of this entry »
Posted: May 29th, 2009 | Author: J A M E S | Filed under: Amsterdam, innovation, inspiration | Tags: Creative Company, innovatie, innovation, inspiratie, inspiration | No Comments »
This week, I visited the Creative Company Conference in Amsterdam. A number of speakers was very interesting, including mister Amnon Levav of the Israeli firm Innovation SIT who spoke inspiringly about how innovation is often stimulated through challenges or discomfort, and usually found at the end of the path of MOST resistance. His analysis of structural, functional and relational ‘fixedness’ traps was a minor breakthrough to me.
The undisputed highlight of the day however was Sir Ken Robinson, who lectured about the importance of changing the way we look at education, chilling with Paul McCartney and his wife’s love of Elvis. I intend to read his new book “The Element” soon.
All in all, the event was fun, and I left inspired. I feel that in this day & age however, a conference like this should have wi-fi. Interestingly, there were rumors of a TedX event to be organised in Amsterdam soon. Let’s hope we can get a program together that deserves the ‘accolades of Ted-ness’.
Posted: May 20th, 2009 | Author: Nicole | Filed under: co-creation, innovation, inspiration | Tags: biomimicry, co-creatie, co-creation, open innovatie, open innovation, TU Delft | No Comments »
‘Life can offer 3.8 billion years of well-adapted technology, perhaps we can learn something from it’…
This quote stuck with me after listening to Dayna Baumeister, co-founder of the Biomimicry Guild. She spoke at the TU Delft Alumni Symposium yesterday where we attended her exciting lecture ‘Innovation, Inspired by Nature’.
And did nature inspire us! Read the rest of this entry »
Posted: April 22nd, 2009 | Author: martijn | Filed under: co-creation, innovation, inspiration, research, Rooftop, Whitepaper | Tags: co-creatie, co-creation, onderzoek, research, Rooftop, Whitepaper | No Comments »
In challenging times, new rules apply.
Companies and organisations are searching for tools to help them win their day-to-day battles. They are faced with increasingly challenging questions: where to find future growth? How to deal with the risk of commoditisation? How to innovate from the core? How to get – or stay – connected with customers?
Our clients ask us: can co-creation provide the answer? Our answer: Yes it can, but as with many other solutions, co-creation will only truly deliver if it’s done properly. Co-creation is more than just a tool; it is a program of change. With 8 years of lead-user co-creation experience, Fronteer Strategy has identified a few strong recommendations to anyone wanting to venture out into this area.
In our desire to share these findings, we have written a white paper, which we invite you to read. In this white paper, we identify different types of co-creation (suitable for different types of challenges), present 5 guiding principles for success, discuss the value of co-creation and present a number of inspiring cases from around the world.
Inspired? Triggered? Curious? You can find the complete paper here.
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