Posted: November 17th, 2010 | Author: martijn | Filed under: Chesbrough, co-creation, open innovation, services | Tags: chesbrough, co-creation, open innovation, services | No Comments »
From the author of Open Innovation we will get a new book – bigger and better than the previous one. It is due Jan 2011. I can’t wait. Here is a sneak preview from opensource.com. Pre-order the book here.
To escape the commodity trap, Chesbrough says that you must:
- Wrap services around your products
- Turn products into solutions
- Co-create innovations with your customers
- Use openness to get more from specialization
- Build platforms to attract others to add to your solutions.
Posted: October 22nd, 2010 | Author: Nicole | Filed under: co-creation, Event, innovation, inspiration, Rooftop Garden, sustainability | No Comments »
Last week I was invited to give a presentation and workshop on sustainability & co-creation at a NIMA expert class. After having done several projects on sustainable innovation involving our Rooftop Garden tool, I was very happy to do so. But besides the fact that it’s great to share some of your own experience, I always enjoy listening to other people’s stories as well…
The day started of by asking attendees what were there most urgent questions or issues. And even though the group was very diverse, most of the questions came down to the following 3 topics:
1. There’s a tension between short term actions and a long term vision; where to start?
2. A mismatch exists between priorities of different departments; how to gain internal commitment and (top management) support?
3. When does going green become greenwashing: what do I, or do I not communicate?
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Posted: September 24th, 2010 | Author: Ingeborg | Filed under: Amsterdam, co-creation, Creative space, inspiration, inspiring, NDSM-wharf | Tags: Amsterdam, co-creation, Creative space, inspiratie, inspiration, NDSM-wharf | No Comments »
Soon Fronteer Strategy will cross the water and move to the NDSM-wharf. We are getting a brand new office with a great space for our co-creation sessions, a historic hangar… The original frame of the building is still in tact as well as a lot of authentic details in the interior. The whole office will be of high quality and a great place to get inspired!
Formerly the NDSM-wharf was a shipyard and is located on ‘t IJ in Amsterdam-Noord. Read the rest of this entry »
Posted: September 13th, 2010 | Author: The Fronteer Office | Filed under: co-creation, communities, Internet, recruiment | Tags: Buurtboer, co-creation, crowdsourcing, Nadine Levin, Nikki Wiesman, recruitment, recruitment2.0 | No Comments »
Successful Expert Co-Creation requires a broad and unique network to select only the very best in a certain field. In order to acquire, maintain and broaden this unique network you need people with the right skills. Eight months ago we hired our first Connector / Recruiter who would be responsible for this important task. Our first Connector / Recruiter Nikki Wiesman took up this challenging job and proved that her role is a vital one within Fronteer Strategy. Unfortunately she left Fs to pursue her dreams of becoming a mother and establishing her own company called ‘De Buurtboer‘. Of course we wish her a lot of success in her new role(s) but we had to fill the important gap she left behind. Read the rest of this entry »
Posted: July 29th, 2010 | Author: The Fronteer Office | Filed under: co-creation, inspiration, inspiring | Tags: co-creation, Commercial, movie, Shangri-La | No Comments »
Successful co-creation doesn’t come cheap. It requieres a number of steps to deserve the trust, energy and ideas of a group or a person. One of the most important steps is to embrace a group of strangers as if you have known them for years and show that you trust them completely. For a while now, I have been looking for a visual or movie that depicts this step and I have found it. Read the rest of this entry »
Posted: July 13th, 2010 | Author: The Fronteer Office | Filed under: business modeling, co-creation, inspiration, open innovation, sustainability | Tags: Amsterdam, business model, Business Model Generation, business model innovation, canvas, Fronteer Strategy, osterwalder | 2 Comments »
Defining and choosing the right business model is one of the main problems when starting a new business or launching a new product / service. But also a change in market circumstances can force you to reconsider your current business model. Fronteer Strategy identified this need amongst many of our close contacts and decided to act upon this increasing need.
On Tuesday July 6th, a diverse audience of entrepreneurs, consultants and investors assembled in Amsterdam for an inspirational workshop for the Business Model Generation facilitated by Fronteer Strategy. Read the rest of this entry »
Posted: June 22nd, 2010 | Author: martijn | Filed under: co-creation, public speaking, Rooftop Garden | Tags: co-creatie, co-creation, cocreatie, cocreation, Rooftop, Rooftop Garden, sustainability | No Comments »
Last month I had the great pleasure of presenting our vision on sustainability & co-creation at an event organised by Brand New Design – one of the leading packaging design agencies in The Netherlands. Brand New had gathered 101 inspiring examples of sustainable packaging from around the world. The 101 examples will travel Europe the coming months and hopefully will be available in a book later this year. Adformatie also covered the event (in Dutch). Here is the PDF.
We believe that the sustainability challenge is too big and too complex for anyone to tackle alone. There is no right or wrong, there are merely data points, opinions, visions and personal experiences. What is important then for any company or brand is to work together with experts, partners, suppliers and customers to find out how sustainability relates to their brand promise and business models.
The presentation that I gave is available on SlideShare. In it we make a case for co-creation being a method to create sustainable strategies. Our Rooftop Garden sustainable co-creation tool would be an example of that. Enjoy our presentation and please give us your feedback.
And for those of you who want instant satisfaction: read the rest of this entry for the 10 Green Rules
Read the rest of this entry »
Posted: June 17th, 2010 | Author: The Fronteer Office | Filed under: co-creation | Tags: Campaign, co-creation | No Comments »
Ever thought of co-creating your campaign? Well, it pays off! A few months ago we’ve had an inspiring session with the Dutch leading rice brand Lassie. Experts of all kinds collaborated, from famous Dutch cooks, to food- and packaging experts and from to imaginative advertising guys, to magazine-editors.
Our Rooftop method helped the participants to think outside the box, from a consumer perspective. Quite an extensive and fruitful mix of creative brains happen to deliver great results. We knew that, but often we have to deal with long term value and cannot share results on the short term. Now we can.
Watch the new commercial here!
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Posted: June 7th, 2010 | Author: martijn | Filed under: co-creation, strategy | No Comments »
If you want to know whether you can jump right into co-creation or whether you’d rather wait a bit: do our test. It is very simple. You basically have to answer two questions:
- Is my company, brand or organisation experienced in co-creation or any form of open innovation?
- Is my industry known to co-creation or any form of open innovation?
The results are below > What should you do? Read the rest of this entry »
Posted: May 14th, 2010 | Author: Nicole | Filed under: co-creation, Rooftop, sustainability | Tags: Rooftop Garden | No Comments »
A couple of months ago we announced the launch of Rooftop Garden, our co-creation tool tailored to sustainability challenges. Because of all the existing knowledge and expertise in the world on this complex topic, we believe co-creation is the perfect ‘tool’ to tackle sustainability challenges.
Well, today and several Rooftop Gardens later, we can definitely say this ‘green’ version of our co-creation tool has proven its value Read the rest of this entry »
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